Client: Pur

Agency: Arnold Worldwide

Responsive WebGL microsite for PUR, featuring Google API integration and extensive JSON/data source implementation. PUR invites you to ask, "What's in my water?" and takes you on an elucidating journey that begins at your water source, all the way to your municipal treatment facility, and lastly its arrival to your faucet in your home, illustrating the distance your water travels and the potential contaminants that remain even after being treated and deemed safe for human consumption.